WHAT DO I do WITH THIS?
Most makeup products are pretty much goof-proof, but along comes a new twist in cosmetics. The one we have to learn how to actually use. Case in point:? The multi-colored concealer wheels that you're seeing in the stores like Physician's Formula & Trish McEvoy. Just what are these? And how do they work?
These multi colored concealers are meant to hide a variety of skin tone colors, in a new way. Here's a guideline as to how to use them.
Anyone dealing in color like a painter, hair colorist or a makeup artist know that the best way to hide a color you don't like, is to hide it with another color. Undereye circles got you? A breakout? You'll find that concealers and foundations do a great job at making your skintone look better..........but in actually trying to hide skin discolorations, you'll find that a few hours into it concealing work either looks like it's gone, or went darker and grayer.
That's because 'skin colors' (i.e. yellow) do a great job at evening out skin tones. But it doesn't do much to hide or tone down actual colors in your skin that you want to hide. Only other colors can hide color.
Here's a color theory used in photo shoots, and now at the cosmetics counter near you.
Opposite colors hide each other when applied on top of each other.
The Multi-colored concealer purpose is to 'tint' the discoloration, as to not put so much on that you end up with another color to hide. Apply your foundation and concealer afterwards as usual. and you'll find that you'll need a lot less of each.
COLOR TO HIDE: COLOR TO USE:
RED --> YELLOW
BLUE --> ORANGE
YELLOW --> LILAC
BROWN --> YELLOW
GRAY --> PINK
PURPLE --> YELLOW
Here are what the colors in your multi-colored concealer are meant to hide. Check to see if you have these discolorations in your skintone:
RED DISCOLORATION:
COLOR TO HIDE: COLOR TO USE:
RED --> YELLOW
As in red cheeks / blemishes / Retin-A / sunburn / acne / Roscea / broken blood vessels
BLUE DISCOLORATION:
COLOR TO HIDE: COLOR TO USE:
BLUE --> ORANGE
As in undereye circles / a bruise / a vein
YELLOW DISCOLORATION:
COLOR TO HIDE: COLOR TO USE:
YELLOW --> LILAC
As in olive or oriental skin tones / illness / chemotherapy
BROWN DISCOLORATION:
COLOR TO HIDE: COLOR TO USE:
BROWN --> YELLOW
As in freckles / bruise / sun damage / pregnancy mask / dark spots
GRAY DISCOLORATION:
COLOR TO HIDE: COLOR TO USE:
GRAY --> PINK
As in undereye circles / shadows around the nose
PURPLE DISCOLORATION:
COLOR TO HIDE: COLOR TO USE:
PURPLE --> YELLOW
As in a bruise / around the eyes / severe sunburn
